#Strongwomen
The beautiful values the modern woman possesses..
by adding women to the equation, we can strengthen cycling…
“Never, never, never give up!” Ashleigh Moolman-Pasio
To create a new ground of human relationship, we as women cyclists, need to highlight and encompass the beautiful values the modern woman possesses. We need to liberate ourselves from the social norm of sub-ordinance and embrace an enlightened consciousness, which transcends the separation of egoist conditioning, individually and collectively. It is a delicate, difficult, and thrilling endeavour; but it is possible if we live and act by the values of the modern women.
- Taking responsibility for change
- Realising unity with other women
- Leading by example
- Being trustworthy
- Standing autonomously and not wavering
- Refusing to resort to using her sexual power to gain popularity
- Rejecting victim-hood
- Embracing a deep sense of passion
- All eight values are of utmost importance in order to influence change in women’s cycling. But the most important of all, is the realisation of strength in unity! The almost primitive, base trait of jealousy is the most limiting element a woman can succumb to.
To cause overwhelming change in women’s cycling, those on the front lines must actively work to rebrand and reposition the sport. Attitude is everything, a change in marketing can create demand, and demand can create change.
